Cookie Policy

Last Updated: May 20, 2026

1. Introduction

Welcome to East Coast Wings. We operate the website eastcoast-wings.digital and are committed to being transparent about the technologies we use to enhance your browsing experience. This Cookie Policy is designed to help you understand what cookies are, how we use them, and what choices you have regarding their use.

This policy should be read alongside our Privacy Policy and Terms of Service, which together govern your use of our website and services. By accessing or using eastcoast-wings.digital, you acknowledge that you have read and understood this Cookie Policy.

We are committed to complying with applicable United States privacy and data protection laws, including the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other relevant federal and state regulations governing online tracking and consumer data protection.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website operators to make websites work more efficiently, to improve user experience, and to provide reporting information to site owners.

Cookies are sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

2.1 How Do Cookies Work?

When you first visit our website, your web browser downloads a cookie from our server (or from a third-party server). The cookie is stored on your device. When you return to our website or visit another website that uses the same cookie, the browser sends the cookie back to the server that originally set it. This allows the server to recognize that you have visited before, remember your preferences, and tailor content accordingly.

Cookies can be set by the website you are visiting (known as first-party cookies) or by third parties whose services are embedded into the website (known as third-party cookies). Third-party cookies are particularly used for advertising and analytics purposes.

2.2 Similar Tracking Technologies

In addition to cookies, we may use other similar tracking technologies on our website, including:

  • Web Beacons (Pixel Tags): Small transparent image files embedded in web pages or emails that track user behavior and email open rates.
  • Local Storage: A method that allows websites to store data in a user's browser beyond the session duration, persisting even after the browser is closed.
  • Session Storage: Similar to local storage but data is cleared when the browser session ends.
  • JavaScript Tags: Small pieces of code embedded on web pages that collect data about user interactions.

For simplicity, we refer to all of these technologies collectively as "cookies" throughout this policy.

3. Types of Cookies We Use

We use four main categories of cookies on our website. Each category serves a distinct purpose, and some are more critical to the functioning of our website than others.

3.1 Strictly Necessary / Essential Cookies

These cookies are essential for the website to function properly and cannot be switched off in our systems. They are usually only set in response to actions made by you, such as setting your privacy preferences, logging in, or filling in forms. Without these cookies, services you have asked for cannot be provided.

These cookies do not store any personally identifiable information and are exempt from consent requirements under most privacy frameworks. They help maintain security, support basic navigation, and enable core features of the website.

3.2 Analytics and Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are the most and least popular, how visitors move around the site, and where users encounter errors or drop off. All information collected by these cookies is aggregated and therefore anonymous.

If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance effectively. We primarily use Google Analytics for this purpose.

3.3 Functional Cookies

These cookies enable our website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. These cookies remember your preferences and choices to make your experience more convenient and personalized — for example, remembering your preferred location, language settings, or previously viewed menu items.

If you do not allow these cookies, some or all of these services may not function properly, and your experience on our website may be less personalized.

3.4 Advertising and Targeting Cookies

These cookies are set through our website by our advertising partners, including Google Ads and potentially social media platforms like Facebook/Meta. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites. They work by uniquely identifying your browser and internet device.

If you do not allow these cookies, you will experience less targeted advertising. Note that you may still see advertisements, but they will be less relevant to your interests.

4. Specific Cookies We Use

The table below provides detailed information about the specific cookies used on eastcoast-wings.digital, including their names, purposes, types, and durations.

Cookie Name Provider Purpose Type Duration
cookieconsent_status East Coast Wings Stores your cookie consent preferences so you are not shown the consent banner on every visit. Essential 1 Year
PHPSESSID East Coast Wings Maintains your session state across page requests, enabling core website functionality. Essential Session
_csrf_token East Coast Wings Security cookie used to prevent Cross-Site Request Forgery (CSRF) attacks. Essential Session
cart East Coast Wings Remembers items added to your order cart so they are not lost when navigating between pages. Functional 7 Days
user_preferences East Coast Wings Saves your website preferences, such as your location and preferred menu options. Functional 30 Days
_ga Google Analytics The main Google Analytics cookie. Used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request on a website and used to calculate visitor, session, and campaign data for site analytics reports. Analytics 2 Years
_gid Google Analytics Used to distinguish users. Stores and updates a unique value for each page visited and is used to count and track pageviews on a given day. Analytics 24 Hours
_gat Google Analytics Used to throttle the request rate — that is, to limit the collection of data on high-traffic sites. In Google Tag Manager, it is named _dc_gtm_<property-id>. Analytics 1 Minute
_ga_<container-id> Google Analytics 4 Used by Google Analytics 4 to persist session state and maintain the current session across multiple page visits. Analytics 2 Years
_gcl_au Google Ads Used by Google AdSense to experiment with advertisement efficiency across websites using their services. Stores and tracks conversions, allowing us to measure the effectiveness of our Google Ads campaigns. Advertising 90 Days
_fbp Facebook / Meta Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third-party advertisers. Tracks visitors across websites to display relevant advertisements. Advertising 90 Days
fr Facebook / Meta Facebook's primary advertising cookie, used to deliver, measure, and improve the relevancy of ads. Contains a unique browser and user ID combination. Advertising 90 Days
NID Google Registers a unique ID to identify a returning user's device. The ID is used for targeted ads and for remembering user preferences. Advertising 6 Months

5. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject cookies (except for strictly necessary cookies, which are required for our website to function). You can exercise your cookie preferences in several ways:

5.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Settings," "Preferences," or "Privacy" menu of your browser. Below are links to the cookie management instructions for the most common browsers:

Please note that if you use different devices (e.g., your computer, smartphone, or tablet), you will need to ensure that each browser on each device is adjusted to suit your cookie preferences.

5.2 Opt-Out Tools for Specific Providers

In addition to browser settings, you can use the following opt-out tools provided directly by our third-party cookie providers:

Provider Opt-Out / Preference Tool
Google Analytics Google Analytics Opt-out Browser Add-on
Google Ads / Advertising Google Ads Settings
Facebook / Meta Ads Facebook Ad Preferences
Network Advertising Initiative (NAI) NAI Opt-Out Tool
Digital Advertising Alliance (DAA) DAA Opt-Out Tool
Your Online Choices (US) YourAdChoices Control

5.3 Do Not Track (DNT) Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. Our website does not currently respond to DNT signals, but we respect your right to privacy and encourage you to use the opt-out tools described above.

5.4 Mobile Device Settings

If you are using a mobile device, you may also be able to limit interest-based advertising through your device settings:

  • iOS (Apple): Go to Settings > Privacy & Security > Tracking to manage app tracking permissions.
  • Android (Google): Go to Settings > Privacy > Ads to opt out of personalized ads.

6. Impact of Disabling Cookies

While you have the right to disable cookies, doing so may affect your experience on our website. The impact depends on the type of cookies you choose to disable:

Disabling Essential Cookies

If you disable essential cookies, significant parts of our website may stop functioning correctly. You may not be able to:

  • Complete online orders or reservations
  • Navigate between pages seamlessly
  • Access secure areas of the site
  • Maintain items in your cart

We do not recommend disabling essential cookies.

Disabling Functional Cookies

Disabling functional cookies means our website will not remember your preferences between visits. You may experience:

  • Loss of saved preferences and settings
  • Reduced personalization of content
  • Having to re-enter information on each visit
Disabling Analytics Cookies

Disabling analytics cookies will not significantly impact your browsing experience. However, it means we:

  • Cannot measure how our website performs
  • Cannot identify and fix user experience issues
  • Lose the ability to improve our content and services based on real usage data
Disabling Advertising Cookies

Disabling advertising cookies will not impact your ability to use our website. However:

  • Advertisements you see across the web may be less relevant to your interests
  • You may still see the same number of ads, but they will not be tailored to you
  • We will be unable to measure the effectiveness of our marketing campaigns

7. Third-Party Cookies and Privacy Policies

Our website uses cookies from third-party providers to deliver services and analyze website usage. These third parties have their own privacy policies, which govern their use of the data collected through their cookies. We do not control these third parties and encourage you to read their privacy policies before consenting to these cookies.

8. California Residents — Your Privacy Rights (CCPA/CPRA)

If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) regarding how we collect, use, and share your personal information, including data collected through cookies.

Your rights include:

  • Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources from which it was collected, the business purpose for collecting it, and the categories of third parties with whom we share it.
  • Right to Delete: You have the right to request that we delete your personal information, subject to certain exceptions.
  • Right to Opt-Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information with third parties. Some of our advertising cookies may constitute "sharing" of personal information under CCPA/CPRA. You can exercise this right by using the opt-out tools listed in Section 5.2 or by contacting us directly.
  • Right to Correct: You have the right to request correction of inaccurate personal information we hold about you.
  • Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

To exercise any of these rights, please contact us using the details provided in Section 10 below. We will respond to verified requests within the timeframes required by applicable law.

9. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you via a notice on our website or by other means.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and related technologies. Your continued use of eastcoast-wings.digital after any changes to this Cookie Policy constitutes your acceptance of those changes.

10. Contact Us

If you have any questions, concerns, or requests related to this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us using the following details:

East Coast Wings

We take all privacy inquiries seriously and will do our best to respond to your request in a timely and thorough manner, consistent with our obligations under applicable United States law.